Lyft Unveils First Airline Loyalty Integration With United Airlines

Lyft (NASDAQ: LYFT ) shares are down during Wednesday’s premarket session. The company announced a new feature allowing United MileagePlus members to use their miles to pay for rides. This innovative collaboration with United Airlines Holdings, Inc. (NASDAQ: UAL ) marks the first instance of an airline loyalty program integrating directly with a rideshare platform, potentially enhancing customer engagement and loyalty. Starting today, United MileagePlus members with linked Lyft accounts can utilize their miles for rides through the Lyft app. This feature builds on a previous collaboration launched in November 2025, enhancing the loyalty experience for users. Jordan Glassberg , VP of Partnerships and Loyalty at Lyft added, “Pay with miles means that the miles you’ve earned on your last rideshare can help get you to your next one. We’re proud to be the first rideshare platform to make this possible, and to deepen our relationship with a global leader like United to make the entire journey more rewarding.” LYFT Technical Outlook The broader market saw mixed performance on Tuesday, with the Dow Jones falling 0.13% while the Nasdaq rose 0.30%. Lyft’s decline came as the broader market experienced a slight uptick, suggesting company-specific ... Full story available on Benzinga.com
2026-04-29 17:55:59